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Software Development
Ramsha Khan
Nov 26, 2025
Enterprise Application Development: A Complete Guide for Modern Enterprises for 2026
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Everything you Need to Know about Google’s Helpful Co...
We all have been in a situation where we are looking for the best search results on Google but all we get are random pages with mediocre information stuffed with keywords. It is very annoying especially when you have to run solid research on a particular topic, right?
Lately, we have seen that Google searches are not helpful or authentic because it has become easier to rank a page if you pay a good amount and have strong SEO services in the backend. This works badly for the legitimacy of Google, more so, when it is considered the encyclopedia of everything. Optimizing your content for a good search ranking is nothing wrong but over-optimizing it neither helps the business page nor the readers.
Amidst the whole over-optimization fiasco, Google “Helpful Content Update” came in as fresh and the most-anticipated action. But what is the new Helpful Content Update? What does it do? Let’s talk about it
The Helpful Content Update is one of the wisest decisions Google has taken as a search engine. It is the method of diversifying the results for the readers and writers. According to Google, it will help reveal more genuine and helpful content written for people. It will improve the overall quality of the ranking page and give its users a satisfying experience.
The update is set to launch in the next week for English searches and aims to filter out the genuine content from the content written typically for SEO purposes. Many researchers said that this is the reward Google has for its readers to demote the type of content that shows the results of high-end SEO services. The update will help Google evaluate the quality of specific content and also identify how it helps the overall website.
Google has made it very clear that the soon-to-launch update will not be validating the best methods of SEO because it is aware that SEO services are helpful when they are used for people-first content. The update solely targets the systems that have gamed their way up to the search results containing no helpful information or have a merit to be on the top.
As for the SEO service providers who believed that this will be a penalty, the search engine clarified that the update is not a punishment for a badly performed SEO but a “signal” like many other ranking signals of the search engine. However, if your website is impacted by the signal, you may as well feel like it’s a penalty and try to improve.
Google is considerate about the content that may get affected by the update when it is launched. Therefore, for content producers and SEO service providers, it has given a list of evaluation criteria so that their piece of content doesn’t get affected by the new signal.
SEO is the best ranking activity only when it is applied to people-first content and completely covers Google’s SEO guide. However, when the content is produced primarily for ranking purposes and has no meaningful substance, that’s when you know that the content will be the first target of the new Helpful Content Update.
So, what you need to do is say goodbye to your search engine-first approach and reevaluate how your content comes across your site.
In case you are producing heaps of content with the hope that some might perform well, let me tell you it is the wrong strategy. Quantity never matters, quality does. One good quality content is better than hundreds of mediocre ones. A chain of low-quality content will give your website no benefit.
There is no better judge for your content than yourself. So, ask yourself a few questions. What do you think of your write-up? Does it seem up to the mark to you? Does it have answers and solutions to your target audience’s problems? Does your content satisfy your readers so that they don’t have to check other pages? Is it your best work or do you write it just for the sake of a certain word count to complete SEO service providers’ demands?
People-first content is written with the focus of developing it for the readers. It is something that helps them, gives them a solution or is based on putting their need first. It means instead of prioritizing your business page, you are choosing the people reading the content and instead of bad SEO services, you are using the right guidelines.
If you want your piece of content to not be impacted by the Helpful Content Update, you have to create audience-oriented content. Do you think after reading your content people will feel satisfied? Will the readers feel like they have learned enough about the said topic?
It is fine to research the given topic. Everyone does that. But, when you only summarize other’s content without making an effort of adding value, that is when it looks like a chunk of some mediocre information right off the random pages. To make your content seem more genuine, you must try to add a personal touch; something that your audience can relate to. The summary of everything present on the internet should not be your strategy.
Google Helpful Content Update will not be targeted to any particular niche. It is a general algorithm for all English search results. However, some of the types of content that can have a larger impact on the update include
If you are wondering why these pages will be more affected than the rest, you have to understand that these topics have been written on several search engines over and over again for years. So, the chances of redundancy are more here than in others.
It has been clarified many times that Google Helpful Content Update is not an attack but an action to promote genuine content. If your page is built with the idea to benefit the audience and not just the ranking, you have a good chance of not getting affected by it.
It is important to understand that the Helpful Content Update works sitewide instead of checking individual pages or sections. If the Google crawler spots too much unhelpful and meaning less content, it will have a drastic impact on the search engine rankings no matter how important that part of the content is for the website. This implies that it will eventually have an effect on the organic SEO services.
Therefore, it is suggested that if you are aware that you have a good quantity of useless content on your website, either rewrite it or remove it before it damages your ranking altogether.
Google will soon launch the Helpful Content Update; so, it will not impact your search results immediately. However, if it happens to you in the future, the first thing you need to do is keep calm. You will need to come up with a solution, not a reaction. If you panic and react too much, you may cause more damage.
What you can do is collect all your data and analyze it. Read everything to understand what needs to be updated. Google suggests that if an update hits you, remove the useless or unnecessary content from your website, it may help the ranking. Moreover, you can try to add more value by any means; take your time, it won’t happen overnight.
What you should understand about this update is that once it classifies your site as the one that builds content typically for search engine ranking, the sitewide signal will affect the rest of the content on your website too. So, if you have a big quantity on your website with bad SEO, you will experience a considerable decline in traffic in the next few months. Hence, updating and removal of unnecessary content is the only option for recovery for you. However, if your site gets hit by the update, it may take several months to recover.
It is important to understand that Helpful Content Update is not targeted to the SEO Company in Pakistan or it’s not a punishment for anyone. More so, it is an algorithm that will run automatically to help give the due recognition and ranking to the content that deserves to be on the top. So, keep calm, the update is not launched yet meaning that you still have a lot of time to enhance your website. In case you were already planning on updating your business page content, there is no better time to do that than now. All you need to do is focus on the quality, produce people-first content, and take the help from the best SEO service provider following the best SEO practices.
Saima Naz
Aug 31, 2022
A Guide to Starting IT Service Business
This is the era of technology and entrepreneurs, where IT professionals and IT-based services are in high demand across the industry. As a budding entrepreneur, if you are looking for options to capitalize on your earnings and profit, you must consider establishing the best IT company in Pakistan.
IT businesses are boosted given that it is an ever-thriving industry driven by competition and IT professionals that help generate profit. According to the statistics, global IT spending will increase by 6.2% in the future.
If you are an IT entrepreneur, you need a guide to learn the ropes of starting your own IT business and making it the leading IT company in Pakistan. So, here we have a few guidelines that can help you with starting your own IT-based startup.
When you decide to start your own IT company, you must do some thorough homework beforehand including the research about the services your IT company will offer. Your services are your selling points as they attract your potential clients. Therefore, you must have a good understanding of your company’s offerings.
You have the leading IT companies in Pakistan to learn what your target market wants which will help you decide your offerings better. Some of the services you can offer are tech support, IT budgeting, risk assessments, network design and installation, cyber security, mobile app development, remote admin management, game development, and the list goes on.
Business structure is one of the integral parts of starting your business especially when you are developing an IT service-based company. Most of the time, small IT companies start from a sole proprietorship, a limited liability company (LLC), or a partnership. You have to plan your business structure beforehand because it will impact your taxes, liabilities, and the paperwork your business requires.
In the case of single-person companies, a sole proprietorship is the right choice. However, forming an LLC can be a little expensive and your state could take some time to get the paperwork started. You may also take help from a professional accountant to assist you in understanding the sense of your current state and the future of your business.
What is more important than starting a business? It is to get the grounds of your business secure with certain costs that may come unexpectedly to you. Your business has to be secure with the funding for which you can raise money from venture capital firms. In that case, you will need a venture firm or leading investors that are specifically dedicated to IT service businesses.
A venture capitalist requires a pitch that explains why your business needs investment and what you return to offer them. You can also research business grants funded by third-party companies. Other funding sources may also include low-interest credit cards.
To establish the best IT company in Pakistan, you must have a business plan. A business plan consists of the company’s current state and the pathway for its future growth. It is fine to not have a business plan initially but if you want to acquire business funding, you need to create one that supports your ideas and roadmap for your future.
For beginners, professional templates for business templates are easily available. Old-school and traditional business plans don’t work anymore, you need the one that becomes an attractive pitch to the investors.
Typically, a business plan consists of the following:
In order to start any business, you must have at least some amount of money to invest. Similarly, your IT-based company also requires a basic budget. For this, you need to do a lot of homework on the upfront costs that help your IT business save money and time. So, before you set your business’s grounds, develop a small and a simple budget, to begin with.
How can you do it?
You can’t run a business if you do not have a business license. How can you get it? Well, you have to formally apply for this. To apply for a business license, you must submit the basic documents of your business including the number of business owners, business names, business owner name, contact information, employer identification number (EIN), business type, business address, and more.
The fees for a business license depend on the country your business is located in. Some states charge the filing or processing fee. Once you receive your business license you must check its validity date because in some countries, business owners have to reapply after every few years.
The best and the most convenient part about having your own IT based company is choosing where you work from. You can opt for a traditional office but if you are tight on budget, you can start from a home office. Initially, every company starts from home.
With respect to the budget of your office location, you can decide the working style, plans, recruitment, and client meetings. If you rent out an office space, you will need property insurance to have protection against damage or theft.
Starting the best IT company in Pakistan of your own is a profitable business decision. You must be ready to take risks because it is a long road with pitfalls. Startups flourish and grow big if they have the right action plan; only then can they turn into successful, money-making enterprises.
Saima Naz
Aug 15, 2022
How to Make an App Like Craigslist in 2022
Building duplicates of a website has become a common practice for website developers. However, adding a unique feature to the replica website is essential because not only does it add value to your business, but it also helps your new site stand out.
Online advertisement websites for buying or selling purposes such as OLX, Craigslist, Wallapop, and more are very commonly used. In addition to that, more the apps like Craigslist are built, adding competition to the market to generate revenue.
If you wish to make an app like Craigslist in 2022, you need to understand the basics of this website first. So, let’s begin with it.
Craigslist is an American classified advertisement website that has specified sections for wanted items or services, jobs, housing, gigs, resumes, community services, and discussion forums.
Craigslist was founded by Craig Newmark in 1995 with the idea of providing an email distribution list to his friends. In 1996, it expanded into a web-based service with a wide range of classified categories. As they got successful, the office started expanding to the cities of the USA and Canada in the 2000s. Fast forward to the present, Craigslist now covers 70 countries.
To date, Craigslist has over 60 million users across 70 countries who post ads for services, purchases of property, events, jobs, and more. The discussion forum is a platform that allows users to share their queries and experience of using the website.
Craigslist is considered a low-key site as compared to its competitors, yet it receives over 200 million users posting monthly for different reasons.
Many other platforms try to build an app like Craigslist. However, this app has some unique features that can’t be found in others. Some of them include
No matter how many platforms develop an app like Craigslist, they can’t compete with the huge community this app has created in these 25 years. The discussion forum helped the community interact, coordinate, and grow on legal issues, job markets, computers, selling items, and more.
For the longest time, we have used newspapers to publish ads or search for them until technology took over. To give Craigslist the same traditional touch, its interface looks like a newspaper with several ads. Some people do not like this design and they find it dull and outdated. However, Craigslist believes in keeping a minimalistic and easy interface. The text-driven ad pages help the website load quickly and reduce bounce rate.
Craigslist has a wide variety of ads from all categories and most of them are free or available at cheap rates. Only some categories such as rental apartments, job hunts, and a few more, cost a small amount of money that is not too heavy on the users’ pockets.
The best part about Craigslist is the diverse range of ads. It is not niche-specific which allows all types of people to use it. From buying a book to getting your own property, the app caters to everyone. The fact that 80 million ads are posted every month on Craigslist speaks volumes of its diversity. If you wish to create an app like Craigslist, make sure that the ad category is vast.
Craigslist uses an automated flagging system to keep the spammers away from bombarding the website with unnecessary spam ads. Moreover, the flagging system can also remove inappropriate ads posted on the website to keep it a safe space for all users.
If you want to build an app like Craigslist, there are thing some of the factors that you must consider such as
If you want to make a Craigslist-inspired app, you may add the features that enhance your website including
You must integrate a messaging platform to make it easier for your users to interact with buyers and sellers and share their experiences. A communication channel helps them take reviews from others allowing you to take feedback before making a final call.
Your users must have access to a flagging ads method that they can use every time they suspect a post to be spam, inappropriate, or fraud. This will instill a sense of security in your users that they can easily block anything that makes them uncomfortable.
You must add a review and rating option if you are planning to make an app like Craigslist. It will allow buyers and sellers to rate each other, helping the new users know their best options based on ratings and reviews.
Do not keep your platform restricted to a website only, create a mobile app that people can use on the go any time they want. Interaction via mobile is easier than compared to browsers; so, do not skip on the mobile application of your new Craigslist-inspired site.
Your website should not be confined to one operating platform only. Make sure that it is compatible with all the devices. It will expand your list of users using iOS, Windows, or Android platforms.
Add the feature of account verification to your website. Allow users to register or sign up using their social media or mobile number. Ensure safety by verifying their number or account to avoid spam or fake identity issues.
You have a list of four business models to choose from for your app
Freemium bases business model helps you post free classified ads, giving you the chance to earn from banner advertising. The model is useful for people looking to post ads for free and build a customer base.
For a specific niche, this is the right business model. For example, job, property purchase, fashion, and more are the specific niche for which you can create listings to attract people looking for the particular category of services.
Big classified ads use a Fixed Classified business model. With the help of this, you can charge users a specific rate based on the ads they wish to post on your website. For more ad boosting, you can offer them packages or discounts. This model doesn’t guarantee a stable revenue but it can work well for you to gain customers.
If you want a generic business model to gain a large customer base, you should opt for an all-in-one classified to build an app like Craigslist. It means that your model is a hybrid that contains features of all the niches such as freemium, niche, and fixed.
Craigslist is a non-profit platform that earns specifically through paid ads. However, as a new platform, this may not be a suitable option for you. Therefore, you need a monetization model to help you gain profit.
This monetization model is best suited for niche-specific websites and businesses that need to post frequently. All you need to do is charge a monthly or yearly fee for your website from the advertisers. But before you ask them to subscribe, make sure they have had a free trial.
It is a straightforward method that requires advertisers to pay for every post.
Offer your users a membership option if they wish to avail of premium services. It gives your customers extra features than the normal users of your platform.
Paid advertisements are also an essential part of any business, especially in the initial days. You can give enterprises an opportunity to advertise their ads in return for a designated payment if you want to develop an app like Craigslist.
In order to make an app like Craigslist, you have to choose the development process you would like to opt for. For this, you have two options:
Open source is easy for you as it is a platform like WordPress where you do not have to create a website from the scratch. You have a set of available designs, templates, features, and plugins to choose from. All you have to do is just drag and drop your preferred choices. However, it comes with its limitations such as no support, scalability issues, no custom theme, and more.
Custom development is best for a classified website. It gives you different features, functionalities, and designs to acquire your Craigslist clone including the script for its development. The best part is that you will have control over the data of your website and will be getting the development team’s support if you are stuck at any point. However, it can be a little costly and time-consuming but all will be worth it when you see the results.
If you want to build an app like Craigslist, it is very important that you understand the purpose of your platform before you jump onto this bandwagon. You can make your own online marketplace and excel at your e-commerce and advertising if you have good knowledge of its basics. This market offers genuine buyers, good profits, and revenue if you are following the right practices to develop an app like Craigslist.
Saima Naz
May 19, 2022
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